Case Study: Supercircuits

Supercircuits is a 20-year market leader in ecommerce for video security and surveillance equipment.

The Challenge: Supercircuits was using a leading national Pay-per-click (PPC) firm and a leading Search Engine Optimization (SEO) to drive leads through the internet. However, they felt they needed more efficiency out of their PPC budget and felt their SEO efforts were flat with traditional SEO tactics. Boing.

"These guys were chock-full of hard core ecommerce pros,” said SaleAMP CEO Paul Kirchoff. “We love that! And they were floored at our different approach. But we had to dig deep to find a more effective use for their PPC spend and to give them the real deal SEO game plan."

The result?  After six months, SaleAMP was able to drop their PPC spend by 90% with no impact to traffic!  At the same time natural rankings improved by 60%. More importantly, conversions also increased 28%.  Now that's what businesses want!  More traffic.  Less Costs.  More Sales.

Tactics Deployed:

• Search engine marketing - PPC and SEO
• Condor Marketing™
• Social marketing
• Video Marketing
• Social Bookmarking
• Directory Marketing
• Landing pages that convert traffic to leads
• Conversion Marketing - landing pages and cart restructuring

"These guys are unique and at the forefront of internet marketing. They understand how to generate traffic many different ways and convert sales. Period."
- G. F., VP of Marketing